Operators of Rumah Terbalik who had moaned about the lack of visitors not too long ago appear to have now turned their fortunes around.
Innovative promotional packages are beginning to attract visitors back to the upside down house, a popular destination among tourists before the Covid-19 pandemic led to travel restrictions and closure of the country’s borders.
Special lucky draws for hotels stays in other parts of Sabah and Malaysia as well as cash prizes for the 50th and 100th visitor are proving to be a winning formula for operator Alexander Yee.
Daily visitors to the facility now number around 150 which is not bad at all considering they had to make do with only about ten after they reopened on May 22 with offers of free entry to the first 20 customers during the Hari Raya and Pesta Kaamatan season.
“I feel the promotion is effective due to generous prizes plus the fact that people are slowly regaining their confidence to travel again,” said Yee.
They are offering lucky draws for night stays in hotels in Kuala Lumpur and nature resorts in Sepilok and Kinabatanagan and also the award winning Walai Penyu Conservation Park.
The incentives include RM50 and RM100 cash for the 50th and 100th visitors buying the combo package for the Rumah Terbalik and its 3D wonders museum.
Yee offered free entry when they reopened Rumah Terbalik but with the poor response decided to throw in lucky draws to bring people back.
It is still early days yet for Rumah Terbalik which at its peak, during pre-Covid days, used to draw some 1,000 people on a daily basis.
But Yee, who is managing director of the facility, is confident that they are on the road to full recovery.
“We can’t wait for anyone to help us. We have to do what we can. I am happy that all our staff at Rumah Terbalik remained on a reduced salary (during the lockdown), they are very appreciative and really trying hard now,” he added.